@UHCougars

Chad Thomas
Chad  Thomas

Position:
Associate AD for Marketing & Sales

Joined Houston:
March 2016


Chad Thomas joined the University of Houston Athletics Department in March 2016 as associate athletics director for marketing & sales. Thomas, a six-year veteran of the Mississippi State Athletics Department, came to Houston after spending the last three years with BankTEL Systems.

Thomas closed out his time at Mississippi State as the assistant athletics director of marketing where he oversaw the day-to-day operations of the department while compiling marketing and promotion plans for the Bulldogs' 16 sport programs. A recipient of the 2012 NACMA Social Media Integration Gold Medal, he also served as the department's liaison to Adidas with oversight of uniform and retail concepts while managing licensing for athletics' retail items.

Prior to his promotion as assistant athletics director of marketing, Thomas served as coordinator of athletics marketing for four years where he oversaw all marketing efforts and helped establish school records for football season and student ticket sales in 2009 and 2010 as Mississippi State set the NCAA record for the largest average attendance increase from 2008 to 2009.

He was also responsible for conceptualizing and implementing the first BCS Breast Cancer Awareness football game in 2008 and served as the championships marketing director for multiple SEC Championships and NCAA Regionals. In addition to developing a group tickets database for the Bulldogs' football and basketball programs, Thomas also was instrumental in the Mississippi State women's basketball program setting new attendance records with a 27 percent increase in average home attendance during his tenure.

In his latest role at BankTEL, Thomas was an instrumental member of a sales team that secured more than $6 million in annual sales, negotiating over $5.5 million in contracts and managing over 700 clients across the U.S., Central America and the Caribbean. He met, or exceeded, his quarterly sales goal for 10 consecutive periods and also oversaw marketing and trade show schedules for the company's sales team.

Thomas received his bachelor's degree in education from Kentucky in 2004 and earned a masters's degree (2006) and an MBA with a minor in Sports Administration (2007) from Mississippi State.

He and his wife, Casey, have two sons, James and Weston.

Watch Houston Video
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at Texas Tech
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